PAID SOCIAL CREATIVE
Curology
Curology is a personalized skincare subscription service. Their prescription formulas contain ingredients tailored specifically to the customer based on their skin type and concerns.
THE PROBLEM
Curology needed a refreshed visual take on their paid social creative to improve conversion rates.
The Solution
I developed and executed a creative strategy for branded and UGC video creative on paid Meta, TikTok, and Snapchat.
The new creatives breathed life into Curology's paid creative mix using bold visuals, product efficacy claims, and authentic user experiences.
